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Marketing Higher Ed SIG

A Special Interest Group of the American Marketing Association

SUMMER AMA 2018 SOCIAL EVENT

What: Informal social with HigherEd SIG & DocSIG

When: Saturday, August 11th at 6:30 PM

Where: 5 Napkin Burger

RSVP: Click Here!

Marketing for HigherEd SIG is excited about the many fun and exciting opportunities planned for Summer AMA 2018. This year, Marketing for Higher Ed SIG has its own Track! The Higher Ed Track will feature two sessions and a special session. Additionally, members can expect: an informal social for HigherEd SIG and DocSIG members on Saturday, August 11th at 6:30 PM at 5 Napkin Burger Restaurant, a special session on Friday, August 10th at 4:00 PM that considers stakeholders in marketing education, and the presentation of the HigherEd SIG Lifetime Achievement Award to Dr. A Parsuaraman. Please follow the link to RSVP for the Saturday evening dinner. For more information about our full Schedule for Summer AMA, click here! 

Dr. Sheth, speaks at our Special Session about the future of higher education during the 2015 Summer AMA Conference 

SUMMER AMA 2018

Higher Ed SIG Summer AMA 2015 Special Session

Higher Ed SIG Summer AMA 2015 Special Session

Higher Ed SIG Summer AMA 2015 Special Session