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Marketing for Higher Education SIG is pleased to offer a variety of calls for awards, grants, and special sessions. Please review the following opportunities:

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CALL FOR NOMINATIONS
MARKETING FOR HIGHER EDUCATION SIG SERVICE AWARD

This award recognizes an officer of the AMA Marketing for HigherEd SIG who has demonstrated distinct contributions and dedication to the SIG and served as a SIG officer for 5 or more years. Nominees must meet the following criteria: 

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  • Be an AMA and Marketing for HigherEd SIG member. 

  • Be a Marketing for HigherEd SIG officer with an active role. 

  • Demonstrated important contributions to the Marketing for HigherEd SIG. 

  • Served as a Marketing for HigherEd SIG officer for 5+ years. 
     

Please send your nominations for the Marketing for HigherEd SIG Service Award 2026 to Divya (Divya.Ramachandran@umanitoba.ca) by May 31st. In your nomination email, please include the following details: 

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  • The name of the individual nominated for this award.

  • The year in which you (i.e., the individual nominating an award recipient) joined AMA Marketing for HigherEd SIG.

  • May also include a short, optional statement describing why the nominee would be an ideal recipient of the award.  

 

The recipient will be awarded a plaque at the Marketing for HigherEd SIG dinner reception/awards ceremony during the Summer AMA conference in recognition of their service and contributions to AMA Marketing for HigherEd SIG. 

CALL FOR PAPERS
AMA SPECIAL SESSION ON DOCTORAL STUDENT RESEARCH

The Marketing for Higher Education SIG would like to call for submissions for a special research session focusing on doctoral student research in consumer behavior at the 2025 Winter AMA Virtual Conference. Submissions will be blind-reviewed and the authors will be notified whether their paper will be included in the special session by December. The best paper will receive an award from the HigherEd SIG at the Winter AMA conference.

 

The overall theme and specific topics of this special session are in line with a forthcoming CFP for a special issue by the Journal of Consumer Behaviour, an A-level journal according to ABDC journal rankings.

 

Papers accepted for the special research session must be presented during the Winter AMA Virtual Conference and will be published as extended abstracts in the conference proceedings.

 

Journal of Consumer Behaviour editor(s) and special issue co-editor(s) will attend the HigherEd SIG special research session and provide feedback to presenting authors at Winter AMA. Moreover, the top papers will be invited for consideration in the special issue of the Journal of Consumer Behaviour.

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For complete details about the Special Session, please see the CFP here!

DOCTORAL STUDENT
CONFERENCE GRANTS

​The Marketing for Higher Education Special Interest Group (HigherEd SIG) is pleased to announce doctoral student conference grant opportunities in 2027.

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The HigherEd SIG will offer:

  • Around four (4) grants that will include 50% off early bird student registration for the 2027 AMA Winter Academic Conference. 


Each applicant must be:

  • A current doctoral student enrolled in an AACSB accredited PhD program in marketing or business administration-marketing.

  • Able to provide proof of acceptance of a competitive paper for presentation at the 2027 AMA Winter Academic Conference.

  • A current member of HigherEd SIG. If not a current member, the applicant must join the SIG to receive the grant.

 

Applications must be in one pdf document including:

  1. Cover letter describing why the applicant would be an ideal recipient of the grant and providing evidence of their HigherEd SIG membership.

  2. Current curriculum vitae, including a list of publications and conference presentations.

  3. Proof of acceptance of the competitive conference paper.

 

All applications will be evaluated by a panel of three external reviewers who are not part of the HigherEd SIG. Incomplete applications will not be reviewed.

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To apply for the 2027 AMA Winter Academic Conference grant, please email one PDF including all required documents to sig.highered@gmail.com by Friday, November 20, at 5:00 PM EST. Winners will be notified by late December.

 

We look forward to your application!

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